11th
Double fist bump with cheese, please.
It started with a fist bump and ended with stupidity.
Unless you were in a coma, you saw or heard about it; Barack and Michelle Obama fist-bumped during a televised campaign speech. Huffington Post informed us, “Obama Fist-Bump Rocks The Nation!, the Washington Post told us it was “the fist bump heard ‘round the world,” and FOX news questioned it as a “terrorist fist jab.” Stupid? No. The media operates on hyperbole no matter the race of the subject, we expect that from them.
Here’s where it begins to get out of hand:
In this commercial McDonald’s informs us about the double fist bump, aka the double fist pound. Apparently, blacks are knocking brotherly knuckles at the site of matching Mickey D’s bags in honor of McDonald’s double quarter pounder. At the end of the commercial, the appropriately “ethnic” narrator says, “Now you know.”
Hmmn…
Thing is, McDonald’s is very culturally aware. It was one of the first major corporations to publicly recognize and foster diversity, and consistently ranks high in “Best places” categories for minorities. Cultural awareness is good, but cultural knowledge is better. The difference? Cultural awareness means you know that blacks do the fist bump, have legs, do walk down the street, and do eat fast food. Cultural knowledge means you know that taking the fist bump, renaming it, and claiming a black ritual surrounds it won’t get you more black customers, but it may get you a black eye.
Here’s where gets completely, unbelievably stupid.
No pass for Rush, this mockery of the fist bump is complete ludicrosity. (Yes, I know that isn’t a word.)
When Rush starts fist bumping (a poorly coordinated fist bump at that) it’s time to move to something new.
Electric slide fist bump?
